Excel is still the most widely used media planning tool, thanks to its flexibility, functionality and ease of use for the end user. The biggest challenge for an organisation that uses Excel media plan templates, is that the data is kept within them, and it has been inherently difficult to perform cross campaign reporting.
Advvy's Media Plan Excel Add-in allows for any media plan template to have its data easily sync to the Advvy media planning software to then enjoy the power of Advvy's reporting capabilities. We can even help you map your current plan and even design you a new perfect media plan template.
The benefits of using Advvy's Media Plan Excel Add-in are:
Visit Microsoft Appsource or in Excel, navigate to "Get Add-ins" and search for Advvy.